5 Projects to Improve Your Sales and Marketing Alignment

  1. Get Your Customer-Facing Teams to Submit Content Recommendations or Requests

    Documenting content recommendations and requests in a more concrete way is a fantastic way to ensure that Sales and...

Key Requirements of a Sales Enablement Platform in the Life Sciences Industry

Sales enablement platforms are becoming an increasingly critical ingredient to success for Life Science organizations. The most successful organizations have a comprehensive sales enablement...

How to Avoid a Brand Identity Crisis

Your brand is the banner you hope your leadership will embody and your employees will be proud to stand behind.Your brand is how your customers recognize and remember you. Your brand is a...

8 Signs You Need to Re-Evaluate Your Sales Enablement Platform

Change can be scary. We as humans are preferential to the status quo. However, what’s needed to push us to change is when the cost of doing the same thing, or doing nothing, becomes too high. If...

Creating an Effective Sales Coaching Program

Why is sales coaching important?

You can have the best product in the world, but if your frontline sales teams do not know how to get that product from the shelf into the hands of your customers,...

3 Ways Salespeople Can Become More Productive and Efficient

It’s very true – many of the best companies are struggling with the amount of time their salespeople spend in front of prospects.

How to Calculate Sales Enablement ROI

Just like any technology investment, the question inevitably will come up when looking into Sales Enablement platforms - what is the return on investment, or ROI?

2018 – A Landmark Year for Bigtincan

2018 was a huge year for us at Bigtincan, from significant revenue growth, to the introduction of a number of strategic product enhancements to the platform – including those resulting from...

What is a Cross Reference App and Why would your Salespeople Need One?

While looking at mobile sales tools people often ask what a cross reference app is and why salespeople would need one.

5 Steps to Building a Mobile-Ready Sales Performance Support System

After your marketing team goes through the process of identifying what content your should produce, it's time to find the best way to get that content to your sales team. Here's 5 steps to build...

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